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Back to Home » May 2017 News » AppNexus, LiveRamp, and MediaMath Launch Technology Consortium to Enable People-Based Programmatic Advertising |
AppNexus, LiveRamp, and MediaMath Launch Technology Consortium to Enable People-Based Programmatic Advertising |
May 04, 2017
LONDON, May 4, 2017 /PRNewswire/ -- AppNexus, LiveRamp™ – an Acxiom® company – and MediaMath today announced the launch of an open, technology industry consortium to make people-based marketing widely available within programmatic channels. The three companies have agreed to create a...
Source URL: http://www.prnewswire.com/news-releases/appnexus-liveramp-and-mediamath-launch-technology-consortium-to-enable-people-based-programmatic-advertising-300451304.html
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